Best enjoyed on a walk, during a drive, or with a Coke Zero.
72. 10 Weeks Left in Q4 to Focus
The next 10 weeks are the most magical and the most distracting of the year. Use this 6-step framework to choose one Q4 goal to focus on, quiet the noise, and still enjoy the season. ...more
planning
October 26, 2026•5 min read
51. Smarter, Not Lazier: How to Use AI Copywriting to Write Better Web Copy
Let’s get one thing out of the way right now: using AI as a copywriter isn’t the problem. The problem is how most people use it. If you’ve ever opened ChatGPT and typed “Write my website,” you already... ...more
marketing
November 20, 2025•4 min read
50. How to Create a Lead Magnet That Doesn’t Flop
Okay, confession time: I’ve created some really good lead magnets that also flopped really hard. They looked beautiful. They were genuinely helpful. People even downloaded them. But… they didn’t move ... ...more
marketing
November 18, 2025•3 min read
49. How to Boost Business Sales by Making It Easy to Buy
Let’s be honest: you don’t need a fancy funnel to increase your business s ales . You jus t need to stop making people work so hard to pay you. I mean it — most of us don’t have a sales problem. We ha... ...more
marketing
November 13, 2025•3 min read
48. 7 Non-Cringey Ways to Thank Customers and Build Loyalty
Most businesses say thank you to their customers at some point in the relationship — but very few make it memorable. Memorable enough that people tell their friends. That’s why, in this season of grat... ...more
marketing
November 11, 2025•3 min read
47. The Secret to Storytelling for Business: How to Find and Share Stories That Actually Connect
I still remember the first time I heard Zig Ziglar tell his “prime the pump” story. He described this old water pump on a farm — the kind where you had to pump and pump and pump before any water would... ...more
tactics
November 06, 2025•4 min read
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